Carly Woods is an AI operations educator, keynote speaker, author and founder of Ethical Edge Solutions and the Automate to Dominate® Method. She has educated and supported hundreds of businesses, mainly SMEs, helping owners turn AI ideas into practical changes to everyday work.
Carly Woods · Speaker reel
A snapshot of Carly speaking, teaching and getting people involved, with feedback from attendees.
Featured speaking topic · Business AI adoption
How to Create Capacity Without Creating More Work
Why do business owners know what AI can do, yet still do the work themselves? Drawing on her work educating and supporting hundreds of businesses, mainly Australian SMEs, Carly explores the gap between trying AI and changing how a business operates. Her perspective brings together the business owner, the operator and the educator.
A practical, non-commercial session for business leaders and teams who want AI to create usable time for customers, creativity and growth.
Enquire about this talkLearn and build with Carly in person in 2026
20 November 2026 · 9am–5pm
Carly Woods + Melissa Mitchell
Melbourne · Venue to be announced
A hands-on day connecting authentic AI marketing with practical operations. Build clearer brand context, a useful content workflow and a prioritised plan for repeated business tasks.
View event detailsAI isn't the problem. The noise around it is.
Carly's straight-talking guide for real business owners who want to cut through the hype, make better decisions and build AI that actually works.
Get the BookPast keynotes, workshops and guest appearances
Keynote presentation for Southern Gold Coast business leaders, cutting through the AI hype with practical examples of what is changing, where AI creates real operational value and how businesses can act now. Carly also joined the event's Q&A panel to answer audience questions on applying AI in the real world.
Practical keynote on how to use AI, implement it and take action in business. The room mapped where time was leaking from their operations, then reorganised their email workflows live—leaving with changes already made, not just ideas.
Verified attendee feedback · BNI QLD DnA Summit 2026
“Carly’s presentation was the highlight of my day. I loved that she shared some basic things for us that we can do also.
“Loved it. It was hands on, it was easy to follow. As we all know the presentation at the end of the day is the hardest, but this was great and I am glad I stayed. 10/10
“This was the best transferrable presentation — I can’t wait to get started with the amazing tools we were provided by Carly. Thank you, thank you, thank you.
“I really liked Carly’s point about identifying the “time leaks” within a business and recognising where repetitive tasks are taking up more time than they should. It gave me something practical that I can take away and apply within my own business to streamline my workflow and save time.
Invited to speak to the Northern Rivers business community at Southern Cross University, giving leaders a practical view of what AI can do inside a real organisation. Carly cut through the noise with live business examples, operational use cases and a clear message: AI creates value when it improves how people and processes actually work.
Co-created and delivered an intensive full-day build workshop with Sarah Cordiner, taking business owners beyond prompting and into practical implementation. Carly led the Claude Code component, teaching participants how to build with code, create reusable skills and connect AI to real business workflows—so they left with working capability, not another day of theory.
Featured keynote speaker at the two-day Tech Verge Digital & Innovation Summit, bringing practical AI and digital-twin strategy to business and industry leaders across the Mackay, Isaac and Whitsunday region. Carly's keynote, From Suitcase to Scale: Digital Twins & The Future of Work, showed how emerging technology can create smarter businesses, stronger regional capability and real operational impact.
Designed and delivered a private, hands-on AI workshop for the leadership team of a leading Australian financial-services firm. Using the organisation's real work as the training ground, Carly helped the team identify practical use cases, test AI against genuine business challenges and turn broad interest into clear implementation opportunities.
Keynote guest speaker and official sponsor via Automate to Dominate®. Taught over 200 business owners how to implement AI employees and autonomous workflows.
Selected as one of six premiere AI-Driven Leaders. Featured in Episode 1 with a live CRIT™ session.
High-level event focused on AI strategies, systems, and networking for leaders. Featured speaker.
AI for business event focused on practical AI strategies, implementation, and automation for business owners.
Featured twice as a guest contributor on this US-based platform, sharing perspective on AI implementation and business automation for an international audience.
Three distinct phases of growth and expertise
2021–2023
Documented through Channel 7, Finder articles, SBS multilingual features, and Money News.
2023–2024
Validated by the AFR Fastest Growing Companies 2023 recognition and transition into multimillion-dollar automated systems.
2025–Present
Documented through Global Tech Insider and APAC Business Awards, guest speaking and AI events.
TV segments and YouTube educational content
7NEWS
Featured segment discussing how consumers can reclaim money from unnecessary policies.
TV
A Current Affair segment covering the junk insurance scandal and consumer remediation.
TV
ABC News feature on consumer credit insurance class actions and refund pathways.
Reaching diverse communities across Australia
Expert columns and featured articles
Interviews and radio appearances
Money News · Omny.fm · July 17, 2023
Interview discussing ATO tax refund trends and the withdrawal of the LMITO.
The Unforget Yourself Show
Built and scaled Get My Refund into a multimillion-dollar consumer-rights business using automation.
IBMFM Podcast with Mikala
Featured interview representing Get My Refund.
Strategic AI and business articles
Inside Small Business · Innovation
Bridging the Gen X tech gap and human-centric tech training.
Inside Small Business · Strategy
Using culture speed to outpace corporate giants.
Inside Small Business · Bookkeeping
Automating accounting and strategic reporting.
Industry accolades and achievements
Gold Coast Bulletin Women of the Year Awards
Global Tech Insider Awards
Australian Women’s Small Business Champion Awards
APAC Business Awards
APAC Business Awards
Australian Women’s Small Business Champion Awards
Gold Coast Bulletin
Australian Financial Review
Australian Women’s Small Business Champion Awards
Official submissions and policy contributions
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